See Everybody Writes Page 49
Ignore grammar and specific words.
Focus on:
- Key idea
- Is the main point there? Is it clear? Right in front?
- Make sure you aren’t spending too much time ‘setting up’
- The Opening
- What can you cut?
- What doesn’t support your main point?
- Make every paragraph earn it’s keep
- Make every sentence earn its keep
- Adopt a less-is-more mindset
- GET TO THE POINT
- Logic
- Does it flow?
- What’s missing?
- Data?
- Point of view?